Success StoryFarmer's Market



Farmer's Market

Author: Robert Kirby

Planning Unit: Knox County CES

Major Program: Horticulture, Commercial

Plan of Work: New opportunities for agriculture in Knox County

Outcome: Initial Outcome

By following the CDC, KDA and local health department guidelines, the Knox County Farmer's Market had another successful year. The Knox County Farmer's Market outdoor season began Thursday, May 28 through November 29, 2020. On average during peak season we had roughly 300 customers per week. During the beginning and end of the season, Knox Farmer's Market averaged 75-100 customers a week. Individual vendor revenues ranged from $100 to $1,500 per week. Estimated market revenue for the season is $22,000. Farmer's Market Tracks reports for the season that include only SNAP, WIC, Senior and Credit/Debit cards was $3,910 for 508 customers participating in those programs. The Knox County Farmer's Market had the fifth highest redemption rate among state counties on its DD incentive program with a rate of 92.14%. On average during peak season the market had 8 to 10 vendors at each market including two new vendors.  






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