Success StoryHoliday Wreath Program as Marketing Tool



Holiday Wreath Program as Marketing Tool

Author: Lori Bowling

Planning Unit: Boyd County CES

Major Program: Home & Consumer Horticulture

Plan of Work: Unrelated to a specified County Plan of Work

Outcome: Intermediate Outcome

The horticulture Extension program offered a greenery/wreath making program designed to provide the knowledge and skills necessary for individuals to create a holiday wreath for their home or business.  During the 2week long event there were over 650 wreaths made with 552 participants from 3 states and 7 Kentucky counties. We also offer this program to the special needs 4-H clubs and over 70 kids participated in making their own holiday wreath. As a result of this community program over 95 of the participants had never used the Extension Service before and at least 20 were added to current program mailing lists.  We also had several individuals inquire about the Master Gardener Program with 3 signing up to take the upcoming course. One participant even purchased their own wreath machine to make wreaths throughout the year to sell and help supplement their income. This program has proven to be a great community building program and also an advertising tool for the Boyd County Cooperative Extension Service as a whole.






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