2061 - Plate It Up! Kentucky Proud | ||
---|---|---|
2061.1) | 600 |
Number of individuals more likely to buy a Kentucky fruit or vegetable as a result of tasting a Plate It Up! Kentucky Proud recipe sample |
2061.2) | 600 |
Number of individuals more likely to buy a Kentucky fruit or vegetable as a result of receiving a Plate It Up! recipe card |
2061.3) | 250 |
Number of individuals who indicated that they purchased the fruits and vegetables featured on the Plate It Up! recipe card |
2061.4) | 250 |
Number of individuals who reported an increase in their fruit and/or vegetable consumption |
2061.5) | 0 |
Number of individuals who reported consuming at least 4-6 servings of fruits per day after participating in Plate It Up! Kentucky Proud activities |
2061.6) | 0 |
Number of individuals who reported consuming at least 4-6 servings of vegetables per day after participating in Plate It Up! Kentucky Proud activities |
2061.7) | 10 |
Number of vendors reporting increased sales at markets where Plate It Up Kentucky Proud recipes are tasted or recipe cards distributed |
2061.8) | 0 |
Dollar value of vendor-reported increased sales associated with Plate It Up Kentucky Proud recipes tasted or cards distributed |
Author: Hannah Mayrand
Major Program: Plate It Up! Kentucky Proud
As a way to increase customers at the Montgomery County Farmers Market, the Montgomery County FCS Agent worked with market vendors and the ANR Agent to attract customers in a new way. The FCS agent distributed a survey at the market vendor informational meeting prior to the selling season. Vendors filled out what produce they would have the most of that summer. With that information, FCS Agent chose Plate It Up! Kentucky Proud recipes using the produce farmers indicated they planned to sell in t