Pike County CES

Title:

Agritourism

MAP:

Tourism & Economic Development

Agents Involved:

Stumbo, Workman, Froman, Porter

MAJOR PROGRAM 1:

Agritourism Planning

Situation:

With the difficulties communities are facing with the current economic situation, tourism is receiving renewed attention, especially in smaller communities. Counties are turning to Extension more to help plan, organize, and market tourism attractions and businesses. Diversification is one of the areas chosen by the advisory council.

Long-Term Outcomes:

Goal 1: Increase the contribution of tourism to the local community and surrounding areas.
Goal 2: Increase the variety of tourism venues with thing the county.

Intermediate Outcomes:

Goal 1. Increase of unique tourism features to be supported by the community.
Goal 2. Increase in advertising of tourism venues.
Goal 3. Provide Technical and market development through grants and other support for the tourism venues.
Goal 4. Promote multi-county collaborations for regional tourism.

Initial Outcomes:

Goal 1: Identify tourism venues with market growth potential.
Goal 2: Become aware of the potential for tourism development and the impact it can have on the community.

Evaluation:

Outcome: Increased tourist travel to the area for trail activities
Indicator: Attendance/participation at Trail Rides
Method: Observations and Surveys
Timeline: Year round



Outcome: Increased participation at Farmers Market
Indicator: Increased attendance at Farmers Market Sell days and other activities.
Method: Observations and Surveys
Timeline: Yearly



Outcome: Increased use of hiking trails
Indicator: Participation of individuals on interstate and local hiking trails.
Method: Observations and Surveys
Timeline: Yearly

Outcome: Heirloom Seed Swap
Indicator: Participation of individuals local and across the nation that are interested in Heirloom Seeds
Method: Observations and Surveys
Timeline: Spring

Learning Opportunities:

Audience: Farmers Market participants, trail riders, heirloom seed aficionados.

Audience: Horse Owners

Project or Activity: Trail Rides

Content or Curriculum: information dispensed at each and every trail ride

Inputs: Agents, Specialists, volunteers

Date: Spring & Fall

Project or Activity: Appalachian Heirloom Seed Swap

Content or Curriculum: UK printed information, workshops, and demonstrations.

Inputs: Agents, Specialists, Nationally known speakers

Date: Spring

Project or Activity: Farmers Market

Content or Curriculum: UK curriculum, KDA requirements,.

Inputs: Agents, Specialists, UK, Pikeville Tourism, Pike County Tourism, YMCA, KCTCS, Guest Speakers

Date: Yearly