Led by Brett Wolff and assisted by Emily Spencer and Savannah Columbia, the Center for Crop Diversification put on a webinar series in the Fall of 2020, addressing some of the most-asked questions from growers in Kentucky. The Webinar Series lasted 5 weeks and included expert voices from the Kentucky Horticulture Council, the Community Farm Alliance, UK Agricultural Economics, and the Kentucky Center for Agricultural and Rural Development (KCARD). The series had attendees from all over the state of Kentucky with varying business backgrounds.

The topics covered were the following:

• Basic Analytics for Social Media and Websites
• Exploring New Markets and Considering New Crops
• Simple Web Design + Google Business Profiles
• Offseason Marketing and Customer Retention
• 2021: Looking Ahead for Farmers Markets & COVID-19