Author: W. Garrett Owen
Planning Unit: Horticulture
Major Program: Horticulture, Commercial
Outcome: Long-Term Outcome
Fert, Dirt, and Squirt (fertdirtandsquirt.com) is a nutritional monitoring of greenhouse crops portal that was developed to provide crop-specific nutritional information. To date, the website has received 24,377 page views with users representing 107 countries. Nationally, greenhouse growers from all 50 U.S. states and the District of Columbia represent 65% of the total users and account for 68% of the 17 top-producing floriculture states. Over the past year, site traffic on the website has increased by 36% (6,427 page views) and 83% of the users were new thus indicating nutritional monitoring is gaining considerable national and global attention. During 2020 - 2021, 12 additional nutritional monitoring factsheets were created. A re-designed stand-alone website was also commissioned.
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