Author: Gina Ligon
Planning Unit: Boone County CES
Major Program: Commercial Horticulture
Outcome: Initial Outcome
Boone County: Between the Rows & Demonstration Videos Reach Clientele Virtually During Covid-19
The spring of 2020 created challenges for farmers, consumers, and communities alike due to the unexpected consequences of Covid-19. During this time everyone worked to adapt to new regulations than normal which created a ripple effect in production agriculture therefore affecting food supply and availability to consumers. As a result, Boone County Extension was required to limit access to the public and were not able to host educational programs in person. In response, Boone County ANR Extension Agent filmed educational demonstration videos and collaborated with Boone County Horticulture Senior Program Assistant to film “Boone County: Between the Rows” both of which were shared with the public via social media sites on Facebook like BooneHortNews and youtube channels that were created to reach a greater audience. These videos covered local sheep producer, CSA farmer and hay management. These videos were extremely well- received and boasted views from hundreds of community members. These videos reached new clientele in Boone County and were a valuable resource to producers to use the videos chute-side and on the farm while in-person demonstrations and programs were not an option.
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