Martin County has 12,500 residents while 37% live below poverty level with a median income of only $22,497.00. Residents of the county have a need for fresh fruits and vegetables at an affordable price. 

The Martin County Extension Service worked cooperatively with the Kentucky Department of Agriculture, Martin County Health Department and Martin County Senior Citizens Center to distribute WIC and Senior vouchers . These vouchers could be redeemed for fresh, locally grown fruits and vegetables only at the Farmers’ Market. Healthy recipes, cooking and canning demonstrations were offered during the season to promote consumption of fresh fruits and vegetables. 

Senior voucher redemption rate of near 100% each year and this year's WIC redemption rate at 52 % proves we are helping low income families afford fresh produce.