Success StoryCCD Website Success: 8-Year Retrospective



CCD Website Success: 8-Year Retrospective

Author: Brett Wolff

Planning Unit: Agr Economics

Major Program: Horticulture, Commercial

Outcome: Intermediate Outcome

In 2015, the Center for Crop Diversification team hired me as an Extension Staff member. Part of my task for the first year was to overhaul the considerable website and make it more accessible, trackable, and user-friendly. We launched the site on January 1, 2016 and have seen tremendous growth and sustained interest between then and now. 


Between 2016 and 2023, we saw:


  • 1.12 million publication downloads
  • 1.23 million pageviews
  • 306,339 visitors
  • 491,513 sessions
  • 20018 user hours on site (834 Days)


As we engage in another website rebuild, reflecting back on the heavy use of these resources helps us understand how much our agents and producers use them, and the importance of maintaining a robust online presence.