Success StoryMaster Cattleman Program Boosts Producer Confidence



Master Cattleman Program Boosts Producer Confidence

Author: Rebecca Konopka

Planning Unit: Carter County CES

Major Program: Beef

Plan of Work: Livestock and Forage Production and Marketing

Outcome: Intermediate Outcome

It’s a well-known fact that Kentucky is the largest cattle producing state east of the Mississippi River.    The 2022 Census of Agriculture reported that Carter County had over $2.7 million in cattle sales annually.   The intensive educational program Master Cattleman aims to empower beef cattle producers with the knowledge and skills they need to thrive in this competitive market.  Over the six nights of the program, Extension specialists delved into a comprehensive range of topics critical to success, including genetics, herd health, marketing, reproduction, facilities, and nutrition.   To complete the program participants also had to complete a forage session and receive their Beef Quality & Care Assurance certification.  

The Boyd, Carter, Greenup, and Lawrence County ANR agents worked together to host the program in early 2024 in Boyd County.   Agents advertised the program, collected registration fees, prepared meals, and facilitated each session.    Between the four counties, over 70 people registered for the program, including 10 from Carter County.   Six of the Carter County producers completed all the requirements of the program and are eager to receive a farm sign to display.  

Carter County survey results showed that:

  1. All sessions received a very useful rating.
  2. Participants reported a knowledge gain in 88% of the surveyed topics.   
  3. One participant plans to improve the cross breeding in his herd after participating in Master Cattleman.   

By empowering producers with knowledge and best practices, Master Cattleman is paving the way for a more profitable and sustainable future for Kentucky beef.






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