Having the largest number of cattle east of the Mississippi; Kentucky is known for producing good, quality, beef cattle. As with anything else, there is always room for improvement. Genetics are the foundational step for achieving this. The best method in achieving superior genetics is utilizing artificial insemination (AI) in your herd. Artificial insemination allows the producer to identify and use individual sires from around the world to enhance the inadequate desires found in the dam and her previous offspring. Owen County serves as a regional beef hub in the tri-state area. The Owen County Cooperative Extension Agent, Kendal Bowman, partnered with United Producers Inc. livestock market and hosted a two-day hands-on AI school in October 14-15,2023. At this school Kendal utilized the Neil Fleming learning theory V.A.R.K. (Visual, Auditory, Reading/Writing, & Kinesthetic) to appease the vast learning styles of the participants. Topics discussed included the following: anatomy and physiology, artificial insemination technique, estrus synchronization, breeding management, as well as human consumable nutritional information. The school was capped at 18 participates and had a waiting list. All surveyed participants reported gaining the competency to implement the gained knowledge in their own herds.