Success StorySmall Ruminant Value-Added MarketReady Training
Small Ruminant Value-Added MarketReady Training
Author: Camille Dant
Planning Unit: Agr Economics
Major Program: Farm Management, Economics and Policy
Outcome: Initial Outcome
In May, Dr. Tim Woods and I held a Market Ready training specific to Sheep and Goat value-added products. This training was held with help from the Kentucky Sheep and Goat Development Office. We had three participants attend the event and all three were attentive and involved during the training. Once producer out of Owenton is currently working with Dr. Woods on branding and how to make their product stand out from their competitors. Each producer had different needs and our training was structured to fit each of their needs.
We plan to host a training in the Fall due to the success of this Spring’s training. The producers we have helped have asked for future advanced topic trainings as well as gained interest in the other offerings that Extension provides.
Our MarketReady training offers in-depth solutions for producers looking to expand their markets to restaurants, wholesalers, grocers, retail outlets and more. MarketReady addresses issues one might not consider when thinking about expanding and seeks to educate our fabulous food suppliers about how to succeed in today's markets.
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