Success StoryEnhanced marketing opportunities
Enhanced marketing opportunities
Author: Robert Amburgey
Planning Unit: Bath County CES
Major Program: Horticulture, Commercial
Plan of Work: Improved Management and Profitability
Outcome: Long-Term Outcome
The agent continues to work closely with the local leadership and market management to provide a commercial outlet for producers who are in the business of marketing horticultural products. The Bath County Produce auction continues to function as an outlet for producers who want to market a wide variety of horticulture products. The auction program provides the opportunity to market products in various size containers based on their current marketing strategy. The market management, board and the extension office provide marketing and advertisement and coordinate the efforts to expand and grow the market as well as recruit sellers for the market. The goal of the market, as it is established, is to provide an opportunity for local producers to expand their on farm income, diversify their farming operation and to supplement the loss in tobacco income that farmers have experience the last several year. Total sales for the market tend to hover around $100,000/ year. Efforts are still being made to expand the market in both grower/sellers and buyers to stimulate even more direct farm income to our producers.
Stories by Robert Amburgey
Leadership
The Bath County leadership continues to evaluate ways they can assist farmers in the community enhan... Read More
Beef Education
The Bath County Extension Office has a strong focus on producer education in beef cattle management ... Read More
Stories by Bath County CES
Power of Produce in Bath County
The Power of Produce program, sponsored by the National Farmers Market Coalition, produced significa... Read More
Bath Co. 4-H & Bath County High Changing Lives Together
At the end of 2021, Covid restrictions and uncertainty was still a major driving force in determinin... Read More
Stories by Horticulture, Commercial
Geographic Horticulture Directory Updated, Traffic Dramatically Increased
RIGHT: Map of Earlier Data (Shared Equipment)Though the Geographic Horticulture Directory of Kentuck... Read More
Landing Page Traffic for CCD Cut Flower Resources Continues to Grow
The Center for Crop Diversification first established basic content for Cut Flower Production as far... Read More
© 2024 University of Kentucky, Martin-Gatton College of Agriculture, Food and Environment